Content Marketing Lead
Travelpayouts is a partnership platform dedicated to all things travel. Trusted brands like Booking.com, Tripadvisor, and GetYourGuide collaborate with over 300,000 bloggers and content creators around the world to bring people the best travel deals.
What you will do:
- design and implement a comprehensive content marketing strategy to drive brand awareness and lead generation;
- manage the team of 3 editors, SEO agency and content production freelancers with opportunity to grow the team;
- project management full-cycle content marketing campaigns, including the generation of ideas, production, distribution, and analytics;
- conducting research and analyzing data to identify topics and trends relevant to the travel and affiliate marketing industries;
- creating and managing a content calendar;
- generate creative ideas and produce high-quality content in various formats: blog posts, video, e-books, infographics, social media updates, and more;
- utilize social media, blog, and other channels to distribute content and reach a wider audience;
- working closely with other members of the marketing team, including Product Marketing, Influencer Marketing, Designers, Product team, to ensure that content is delivered on time and meets the highest quality standards;
- measuring and reporting on the success of content marketing initiatives and making data-driven decisions to improve performance;
- staying up-to-date with the latest industry trends and best practices in content marketing.
What we expect from you:
- excellent writing and editing skills, with a portfolio of content to showcase. Fluency in English required;
- 3+ years of experience developing and implementing content marketing strategies, including a track record of success in driving leads and engagement;
- 2+ Years of experience managing teams;
- high level of creativity. You know how to find audience insights and build a YouTube show, podcast, or even an educational course around them;
- excellent organizational and project management skills, with the ability to manage multiple projects. Set a goal, find resources, meet deadlines, change priorities when things go wrong. Know how to see a project through to completion with a high degree of uncertainty;
- basic knowledge of SEO and the ability to optimize content for search engines (you will be working with an SEO agency and implementing their strategies);
- a passion for travel and affiliate marketing, with a desire to stay on top of the latest industry trends and developments.
What we offer:
- full-time employment, flexible schedule;
- competitive salary;
- healthcare.
• awesome team • pool parties, terrace parties, everywhere parties! • chill office vibe • snacks of all kinds in the fridge
• awesome team • pool parties, terrace parties, everywhere parties! • chill office vibe • snacks of all kinds in the fridge
Benefits for Aviasales employees
Competitve salaries
We pay what you deserve - not a dollar less
Sports
We partially pay for sports: be it the gym or curling lessons
Language tuition
We’ll help you level up in your target language - c’est très important!
Medical insurance
We take care of you and partially compensate health costs
We cover co-working expenses
Because your workspace is important
Children's education
We'll help you pay for kindergarten and school fees
Distance working
We're cool with you working from home
👀 We also:
Launch rockets into space, test out flamethrowers and hold cat-Tuesday sacred